GREY GOOSE

SUMMER SOCIAL ASSETS - JOANN PAI

Objective: Summer Social Assets

Grey Goose was looking for summer social assets when coming to us wanting to partner with an influencer/photographer. Looking for stills and cinemagraphs, we then search the web for someone who will fit their aesthetic. Present a handful of names to the team, including our suggestions, then partner with the client in making the final select. For this specific project we partnered with Joann Pai. Through the process we reach out to Joann coming to an agreement on how many assets we are looking for, timeline, cost, etc. Being the liaison between the teams until final delivery of selects. Joann loved the shoot so much that she posted one of the pictures on her own channel which you can find here.

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SUMMER SOCIAL ASSETS - DANIEL KRIEGER

Along with the request for summer social assets from Joann - we also got a request for stills of the Espresso Martini and Dry Martini. We had a shoot going on in New York and wanted a photographer to join to get the stills. Daniel Krieger, a well known food and drink photographer in the New York area ended up being our final select. Photos shot at the Donna in Brooklyn.